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AI agents for Sales Development (SDR)

Lead qualification, outreach, and meeting booking.

13 cases

Header image: A man making a phone call by an office window
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Tools mentioned & how to build it

Disclosure: Some links may earn us a commission; it never affects grades. Tools are listed by fit to cases for sales development (sdr), never by payment.

Tools mentioned

  • Relevance AI (Relevance AI · 4 cases)
    Build an 'AI workforce' of agents, e.g. BDR agents that research and book meetings.
  • Sierra (Sierra · 3 cases)
    Conversational AI agents for customer service, chat and voice.
  • Agentforce (Salesforce · 2 cases)
    Salesforce's agent platform across service, sales and field service.
  • Zapier (Zapier · 2 cases)
    The default app-to-app automation layer, now with AI agents and AI steps.
  • Fin AI Agent (Intercom · 1 case)
    Intercom's customer-service AI agent; the most-documented tool in the casefile.
  • Decagon (Decagon · 1 case)
    AI customer-support agents for chat, email and voice.

Build a version yourself

  • HubSpot (Breeze agents)
    SMB-friendly CRM with Breeze AI agents for prospecting and support.
  • n8n
    Open-source workflow automation with AI agent nodes; self-host or cloud.
  • Apollo.io
    Prospect data plus sequencing; pairs with SDR agents.
  • Attio
    AI-native CRM for go-to-market teams.

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